Pepe

Forever Leather. Forever Speciali.

Clinic & Umbro collaborated to create a surprising new film with football star Pepe for the launch of Umbro’s Speciali Eternal, a re-issue of the Speciali using modern materials and technology suited to today’s game. Umbro – Speciali boot launch…
Alphabet (1)

Guy on Google, I mean Alphabet, in The Drum

Our very own Digital Director Guy Hatton recently penned an article for digital marketing magazine The Drum, in which he discusses the recent (and apparently surprising) move by Google to restructure and sit under umbrella brand Alphabet. Was fear one…
Do schools kill creativity?

Do schools kill creativity?

AS level student Hannah Walker joined Clinic’s creative team for one of our week long work experience placements this month. After receiving her (excellent) exam results, she started thinking about perceptions of creativity in the education system, and shared some…
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Guts Essential!

The banks of Dorney Lake created history on Sunday as it played host to the UK’s first sporting event for every body. After recognising the lack of non-elite sporting events for disabled people, former Great Britain paralympian, Sophia Warner, decided…

The Great British Tweet Off

It is probably an understatement to say that we at Clinic are massively obsessed fans of the Great British Bake Off. In fact last year’s competition even featured an ex-clinician in the form of the lovely lovely Kate and like…
Instagram

Rise of the Instabrands

A few weeks ago, Instagram publicly revealed its active UK user numbers for the very first time: with a figure that currently stands at 14 million. While its popularity may be no surprise, that stat is still nothing short of…
Brand_Stripe

An Olympian Task

Can a brand be so successful, so all-encompassing, that we don’t even view it as a brand? Brands are seldom seen in isolation. Usually because they compete in a marketplace against similar brand offerings.  Yet even monopolies try to engage…